Time
A top agent has little time for marketing.
CASE STUDY · MORTGAGES · GREATER TORONTO AREA
iConnect Mortgages: amplifying a top agent’s reach.
Already one of the GTA’s top-performing mortgage agents, this iConnect Mortgages professional wanted to scale efficiently and spend more time with clients. We built a digital brand that does the talking for him.
↑ visibility and engagement
↑visibility and engagement
↑referral traffic to his website
GTAcredibility above many peers
THE GOAL
“Scale our success efficiently and focus more time on serving clients.”
WHAT MADE IT HARD
Many platforms
Instagram, Facebook, LinkedIn and TikTok each need different content.
Credibility
Social proof matters in a referral business.
WHAT WE DID
2 workstreams, one plan.
Multi-platform content
A well-rounded digital brand
Rate updates, client tips, lifestyle content and video reels tailored to the mortgage and real estate space.
- Rate updates
- Client tips
- Video reels
- Platform-specific content
Referral growth
Credibility that drives referrals
A strong digital brand that grew engagement and referral traffic to his website.
- Social proof building
- Website referral traffic
- Engagement growth
- Consistent brand
PROJECT FILE
- Client
- iConnect Mortgages agent
- Industry
- Mortgages
- Location
- Greater Toronto Area
- Services
- Content & brand
This project was delivered by our team at Avon Marketing & Media, the agency behind Miami SEO Co. The same people and process now work for businesses across Florida.
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